When one of Britain’s most iconic shopping and leisure destinations wanted to get the word out about their new environmental, social and governance (ESG) programme, they came to us to help launch it.
The future is bright at Trafford Centre
Manchester’s Trafford Centre may be best known as a retail & leisure destination for world-renowned shopping, dining and experiences, but it also delivers a programme packed full of smart initiatives and green thinking – something worth shouting about.
Manchester’s Trafford Centre may be best known as a retail & leisure destination for world-renowned shopping, dining and experiences, but it also delivers a programme packed full of smart initiatives and green thinking – something worth shouting about.
Our job was to make sure people really understood Trafford Centre’s positive contribution to their community and the ways it’s working to minimise environmental impact.
Our results
12
pieces of PR coverage with 100% positive messaging
4.19%
CTR for tenant communications (4x higher than target)
3
x higher social impressions than target