News | 20.06.17

BWP wins store opening programme for major outdoor retailer!

News | 20.06.17 - BWP wins store opening programme for major outdoor retailer!


Creating brand magic in a national TV first for STIHL

Work - Creating brand magic in a national TV first for STIHL


Whitepapers from BWP's leading creatives and strategists #FutureOfRetail

Thinking - <h3>Whitepapers from BWP's leading creatives and strategists <strong>#FutureOfRetail</strong></h3>

Our Vision

Our focused approach gives us a unique understanding of retail and leisure destinations and the challenges they face. We are experts in guiding our clients through critical points of change to help them achieve their commercial and business goals.

Our Clients

This is only a small selection of our wide client base. We deliver strategic business consultancy, technology innovation, research and integrated campaigns for some of the most recognised brands in the UK and Europe. Working with leaders in their fields, we guide our clients through every point of change.

“You will never know your limits until you push yourself to them”

Join the BWP team
  • What we're looking for

    BWP is an award winning integrated marketing agency, which guides brands through significant points of change. Whether creating a new brand, telling a new story or developing a new strategy to reach a new audience. We work together to understand our client’s commercial brand challenges and then shape our approach to ensure the client’s commercial destiny is achieved.

    We run our agency on four core values that affect every business decision we make – who to hire; how to respond to challenges and how to behave around colleagues and clients in different business situations. Ultimately, they outline for our staff and our clients ‘what good looks like’.

    1. Passion from the outset
    2. Positive impact every time
    3. Respect for everyone
    4. Always striving for excellence

    Due to our ongoing success we are now seeking a Data Analyst

    For more information or to apply, please email your CV and covering letter to [email protected]

    Apply now

    Roles and responsibilities

    • Analysing and configuring Google analytics to generate business reports and set-up tracking based on business needs
    • Solving analytical challenges – particularly within Google Analytics
    • Implementation of customised dashboards to facilitate internal reporting and multi-channel client reports
    • Analysing and reporting on campaign results to report on what worked and what didn't and make recommendations for existing/future campaigns
    • Extracting business data / insights on request from other areas of the business
    • Running and analysing Heatmaps, A/B tests, Funnel Analysis
    • Work with our media partners in delivering best practice paid search and continually testing, analysing and refining PPC campaigns.
    • Perform technical audits of websites and write up results
    • Carry out keyword research and mapping to support content team
    • Build and manage daily, weekly and monthly reports and analysis templates using information drawn from Google Analytics (GA).
    • Providing reports using Microsoft Excel and other databases
    • Suggest website changes to improve UX/UI based on data findings
    • Help account teams to define and monitor multiple clients KPI's across channels

     Skills / traits 

    • Analytical and curious
    • Advanced Excel skills
    • Commercial mind-set
    • Highly organised and methodical
    • Online (digital and social media) savvy
    • Results focused
    • Understanding of SEO desirable
    • Advanced knowledge of Google Analytics required
    • Knowledge of Google AdWords keyword planner, SEMRush and Majestic SEO an advantage