As the most significant leisure attraction opening in 2023 in the UK, Gravity MAX needed a big, bold launch to create immediate hype and awareness and become an instant hit. So, they came to us.
Gravity gets the adrenaline pumping
Liverpool’s hottest new venue – Gravity MAX, is packed with all the most fun competitive socialising activities from e-karting, arcades and AR bowling, to digital darts, an immersive gamebox, golf and more. It’s all under one gigantic roof, and complemented by exciting food brands and bars.
We used a powerful combo of out-of-home advertising, local and online radio, roaming ad vans, PR, social media, paid media, influencers, a celebrity-filled opening night, and complete domination of the media space at the Liverpool ONE shopping centre.
Liverpool’s hottest new venue – Gravity MAX, is packed with all the most fun competitive socialising activities from e-karting, arcades and AR bowling, to digital darts, an immersive gamebox, golf and more. It’s all under one gigantic roof, and complemented by exciting food brands and bars.
We used a powerful combo of out-of-home advertising, local and online radio, roaming ad vans, PR, social media, paid media, influencers, a celebrity-filled opening night, and complete domination of the media space at the Liverpool ONE shopping centre.