Crew Clothing Company

Streamlining to drive future growth

Helping to drive a better return from its marketing department

The Challenge

Changing the way of working

BWP sent in a team of retail consultants to work with the marketing team with an aim to review all current suppliers and ways of working whilst identify opportunities for increased ROI.

The Solution

Defining a future marketing strategy

The team worked closely with the Crew Clothing board to agree and define a future marketing strategy and create a framework for sustainable delivery. BWP assumed responsibility for a raft of deliverables to include creative direction, comms planning, digital strategy, media buying, POS, PR & social and structure of people.

The Impact

Growth and increased ROI

With a streamlined marketing strategy, the results speak for themselves.

reduction across all third party costs
increase in sales
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Our Latest Work

Our unique understanding of the industry, its challenges and its opportunities means we can get to work quickly to ensure results that continue to deliver.

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