Trafford Centre

A brand experience beyond retail

Trafford Centre in Manchester is renowned for delivering a great experience beyond retail, and this summer the business wanted to build on the success of its last seasonal event with additional offers that would drive repeat and new visitation and incremental revenue.

We planned and managed all the operations of this super fun outdoor event. From chilling at the beach, jumping on the log flume, taking a few rides at the amazing funfair to making the most of the 2022 summer of entertainment with live sport screenings, live music, movie screenings AND a food & entertainment zone.

To accompany the event, we ran a full integrated marketing campaign across digital and traditional media channels even down to postcards to establish that personal connection with visitors.

Summer Daze is running at the Trafford Centre from 25th July to 4th September if you want to get your summer sizzle on.

 

Watch this space for results…

If you think we might be able to help you, please get in touch and speak to one of the team.

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