This summer, we didn’t let a little rain dampen the mood. As the creative minds behind some of the UK’s most vibrant shopping centres, we made it our mission to keep the summer spirit alive and footfall high with campaigns that truly struck a chord with a wide range of audiences.
Bringing the Sunshine to Shopping Centres
23 Aug 2024
Unleashing Dino-mite Fun at Trafford Centre
At the Trafford Centre, our DINO-mite campaign that brought the Jurassic World Experience roaring to life. Families flocked to the centre, eager to embark on a prehistoric adventure that turned an ordinary shopping day into an rex-citing day out creating a buzz that had kids and parents alike roaring with delight.
Eldon Square – Eat, Sip, Play, Repeat
Over at Eldon Square, our campaign invited adults to unwind with refreshing cocktails while keeping the kids entertained with a host of free, fun activities – a win-win all around! By curating an experience that balanced relaxation and family fun, Eldon Square became a go-to destination for summer vibes.
Inspiring Personal Bests at Boulevard
Meanwhile, at Boulevard in Northern Ireland, while the world watched records being broken in Paris we kept visitors focused on achieving their personal bests. With a strategic mix of billboards, digital displays, and engaging social media, the message was impossible to miss. We inspired visitors to set their own goals and celebrate their successes, creating a campaign that was as motivating as it was memorable.
From eye-catching visuals to immersive experiences, our campaigns were all about keeping the energy high and the summer spirit alive. We loved playing a key role in ensuring that, no matter the weather, these shopping centres remained vibrant, engaging places to visit for all ages.
