Making a difference is neither ordinary nor easy.

Some might say our Groupies are a bit like a family. Like most families, everyone has his or her own strengths, skills and interests, but our DNA and destinies are entwined and integrated. Our values; Respect, Passion, Excellence and Impact are shared and lived by us all.

A shared culture and agency vision creates a great place to work and it’s something we’re constantly looking to improve and develop. It takes effort to look after the most important part of our business, but it’s worth it.

 

Some of our many awards

award
bwp

We Shape Brand Destiny… and also our own.

We can only do this by working with and developing the very best talent in the industry. We are committed to developing skills to help our people meet their own personal destinies too.  We set-up the BWP Academy in 2010; dedicated to furthering knowledge.  The BWP Academy works with industry partners (The Marketing Agencies Association), global coaching gurus (Global Leaders Academy), independent experts and draws on our internal skills to deliver a bespoke, constantly updated programme to be proud of.

In 2014 we set-up our CSR and Social committees. Run by Groupies for Groupies, these teams develop an annual calendar of events and gatherings to bring us closer to the communities we operate in and bring us all closer as a team.

We have supported SHOC (Slough-based homeless charity) since 2016; activity that saw some hardy Groupies taking part in the annual ‘Sleepout’ fundraiser.

Shared Values

Passion from the outset

Passion from the outset

That’s high energy and a deep understanding of the issues, from pitches and first meetings to design, build, marketing and PR. We’ll have a genuine interest in who you are, and a genuine desire to work with you.

Positive impact every time

Positive impact every time

When we work together and when we deliver campaigns. We want to change minds and attitudes through our work – have an impact on people and their communities. We wouldn’t challenge clients otherwise.

Respect above all else

Respect above all else

We always have respect for you, your budgets, your brand, your projects and for each other. No matter who you are, what you do, or how you need our help.

Always striving for excellence

Always striving for excellence

Through measuring and analysing successes and disappointments, we do even better next time. It’s knowing what excellent is, and always aiming for it.

What we’re reading

Join the BWP team!

  • What we're looking for

    BWP is an award winning integrated marketing agency, which guides brands through significant points of change. Whether creating a new brand, telling a new story or developing a new strategy to reach a new audience. We work together to understand our client’s commercial brand challenges and then shape our approach to ensure the client’s commercial destiny is achieved.

    We run our agency on four core values that affect every business decision we make – who to hire; how to respond to challenges and how to behave around colleagues and clients in different business situations. Ultimately, they outline for our staff and our clients ‘what good looks like’.

    1. Passion from the outset
    2. Positive impact every time
    3. Respect for everyone
    4. Always striving for excellence

    Due to our ongoing success we are now seeking a Strategic Brand Planner

    For more information or to apply, please email your CV and covering letter to [email protected]

     

    Apply now

    Key Responsibilities

    • Conduct marketing research, including running interviews and focus groups, analysing competitors and market trends, and developing customer personas
    • Develop brand strategies, including the positioning, value proposition, brand idea and personality
    • Write compelling messaging that supports the brand and communication strategies, and that can be developed into copy
    • Run client workshops to gather insight, get feedback on and input into projects, and bring the organisation on board with a proposed approach
    • Respond to tenders, including identifying the organisations needs, and developing a plan for how to best meet them
    • Support agency marketing activities and new business opportunities by working on tender submission or pitch activity
    • Support agency inbound marketing by developing/assisting in thought leadership materials; whitepapers, blogs, infographics etc.
    • Assist in developing communication strategies, including determining which messages and channels to reach the audience with, and developing content and marketing calendars in line with this
    • Assist in developing digital strategies that utilise SEO, content and social media to create inbound leads and improve engagement
  • What we're looking for

    BWP is an award winning integrated marketing agency, which guides brands through significant points of change. Whether creating a new brand, telling a new story or developing a new strategy to reach a new audience. We work together to understand our client’s commercial brand challenges and then shape our approach to ensure the client’s commercial destiny is achieved.

    We run our agency on four core values that affect every business decision we make – who to hire; how to respond to challenges and how to behave around colleagues and clients in different business situations. Ultimately, they outline for our staff and our clients ‘what good looks like’.

    1. Passion from the outset
    2. Positive impact every time
    3. Respect for everyone
    4. Always striving for excellence

    Due to our ongoing success we are now seeking an Account Executive/Senior Account Executive dependant on experience. 

    For more information or to apply, please email your CV and covering letter to [email protected]

     

    Apply now

    Key Responsibilities:

    • A key role within the account team providing support to the team overall and to the Account Manager in particular
    • To administer and co-ordinate projects through the agency
    • To develop excellent working relationships within the team, the wider agency, clients and with suppliers to facilitate the smooth progression of work through the agency
    • To manage you own ‘first tier’ accounts fully
    • Keep Account Manager abreast of project progression to enable them to manage client expectations
    • Help deliver projects on time, on budget and to brief
    • Deliver the role in true BWP spirit, with Excellence, Impact, Respect, and an abundance of Passion!

     

  • What we're looking for

    BWP is an award winning integrated marketing agency, which guides brands through significant points of change. Whether creating a new brand, telling a new story or developing a new strategy to reach a new audience. We work together to understand our client’s commercial brand challenges and then shape our approach to ensure the client’s commercial destiny is achieved.

    We run our agency on four core values that affect every business decision we make – who to hire; how to respond to challenges and how to behave around colleagues and clients in different business situations. Ultimately, they outline for our staff and our clients ‘what good looks like’.

    1. Passion from the outset
    2. Positive impact every time
    3. Respect for everyone
    4. Always striving for excellence

    Due to our ongoing success we are now seeking a Data Analyst

    For more information or to apply, please email your CV and covering letter to [email protected]

    Apply now

    Purpose of the role:

    •  Identify trends and behaviours across multiple channels
    •  Define and implement measurement strategies that align with client marketing and business objectives
    •  Delivering end-to-end business insights through cross-channel performance reports
    •  Proactively develop site performance reports and analysis such as segmentation analysis ; highlight observations and business context to deliver actionable recommendations to business leads, not just data
    •  Using methodical performance analysis to influence/support campaign strategies
    •  Conduct recurring web reporting to monitor and drive KPIs

     

    Key Responsibilities:

    •  Identify client objectives and advising on suitable measurement strategies
    •  Report on key metrics, analysing and interpreting trends and providing actionable insights based on available analytics data
    •  Research campaign angles around statistical data for marketing strategies – researching persona statistics and behaviors online.
    •  Deliver regular reporting and analysis documentation to clients and presenting findings
    •  Undertake SEO keyword research that is triangulated with Social analytics
    •  Run sentiment analysis reports to inform client accounts and content strategies
    •  Spot the potential to implement innovative new methodologies and improve analytical procedure
    •  Analyse online user behaviour, conversion data and customer journeys, funnel analysis and multi-channel attribution
    •  Instigate and aggregate client industry trend data to inform client accounts using APIs, third party tools (GTM, Optimizely, DashThis), competitor websites and industry research
    •  Collaborate with the Resource and social team to enhance client reporting and performance measurement and conduct detailed analysis work when required
    •  Ensure quality and timeliness of deliverables that meet expectations while balancing business needs with the appropriate level of analytical rigor
    •  Connect findings and recommendations to business initiatives and collaborate with key stakeholders
    •  Perform ROI analysis to evaluate efficiency and effectiveness of different marketing campaigns
    •  Use available data sources to deep dive and troubleshoot campaign (and overall) performance issues and propose methodical optimisation tests, both on-site and campaign based
    •  Assist in educating clients on the benefits of digital marketing and the importance of online measurement & performance optimisation
    •  Develop and improve methods for measuring the reach and audience of multi-channel advertising
    •  Undertake A/B and MVT tests for clients to improve conversions
    •  Help to define and monitor KPIs
  • What we're looking for

    BWP is an award winning integrated marketing agency, which guides brands through significant points of change. Whether creating a new brand, telling a new story or developing a new strategy to reach a new audience. We work together to understand our client’s commercial brand challenges and then shape our approach to ensure the client’s commercial destiny is achieved.

    We run our agency on four core values that affect every business decision we make – who to hire; how to respond to challenges and how to behave around colleagues and clients in different business situations. Ultimately, they outline for our staff and our clients ‘what good looks like’.

    1. Passion from the outset
    2. Positive impact every time
    3. Respect for everyone
    4. Always striving for excellence

    Due to our ongoing success we are now seeking a Web Production Director

    For more information or to apply, please email your CV and covering letter to [email protected]

    Apply now

    Key Responsibilities: 


    Project Management Lead 

    • Accountability for overall delivery by the web development team: Resource planning & allocation, processes, profitability, project delivery, and supplier sourcing & management
    • Co-ordinate and manage web development projects taking ownership for their success (liaising with team members to help create proposals, statement of works, project plans with deliverables, communication, timing schedules, resource plans, risk/issue logs, defining success and quality criteria for the projects).
    • Quality assurance – ensure checks and approvals are rigorously carried out across multiple web campaigns
    • Work effectively with internal and client stakeholders and b able to balance project objectives from a cost, schedule, creative, technical and quality perspective and present options, benefits and risks
    • Oversight of logging, managing and helping to resolve support queries
    • Managing workload, budget and project deliverables for Project Managers to align with campaign deadlines
    • Keeping relevant team members and clients updated at all times and being comfortable with understanding, communicating and mitigating risks
    • Liaising with multiple internal departments including Content, Project Management, Creative and UX to ensure all work is completed on time and to budget
    • Vetting, briefing and managing external agencies/partners
    • Maximising revenue, meeting commercial targets and reporting results to senior internal stakeholders

    Client Management & Communication 

    • Must communicate effectively with colleagues and clients ensuring clear management of expectations
    • Building strong relationships with the client to ensure their continued confidence with BWP
    • Communicate regularly and clearly with internal BWP stakeholders as well, to ensure project inter-dependencies are kept in check
    • Be able to identify and communicate potential project risks and devise mitigation strategies
    • Be proactive in providing solutions, through offering up pre-emptive tactics rather than just identifying risks

    Production 

    • Responsible for managing and maintaining existing websites
    • Understanding of data and analytics
    • Managing a web development team of 3 (1 x UX, 2 x Project Managers) , be responsible for their development and line management of all members of the team including running performance reviews and appraisals
    • Proofreading/cross-checking delivery to ensure consistency and accuracy
    • Understanding and providing input into data planning and subsequent data extracts
    • Management of weekly scrum calls and weekly status reports

     Technical Ability 

    • Strong understanding of front-end coding fundamentals, (HTML5, CSS, JavaScript / Responsive Design), experience working with APIs and be confident in providing technical advice, guidance and solutions for development projects
    • Good understanding of backend applications (web servers, domains including cloud servers and content management systems), and languages (e.g. PHP, Ruby, Python, Node.js)
    • Good understanding of web security considerations and best practices
    • Good understanding of technical SEO best practices to ensure websites are well structured, coded and compatible with search engine guidelines